Directed by Kiran Rao, Laapaataa Ladies has been jointly produced by Reliance Industries Limited's content arm Jio Studios, Aamir Khan Productions and Kindling Pictures.

Laapataa Ladies,' or 'Lost Ladies' as it has been titled for the international audience, is India's official entry for the Oscars 2025. The critically acclaimed full-length feature has been helmed for the screen by Kiran Rao and backed by superstar Aamir Khan.

The team behind India’s Oscar entry “Lost Ladies" -- including superstar producer Aamir Khan -- is mounting a robust international campaign, with Alfonso Cuarón lending his support by hosting a special screening in London. https://t.co/nsRORR1KVO — Variety (@Variety) December 3, 2024

Especially your films because both are his own production films." In response, Kiran Rao shared that Aamir Khan takes a “hands-off” approach when it comes to the direction of her films. She explained,

Aamir Khan teams with Alfonso Cuarón on Oscar campaign for 'Lost Ladies,' drawing from 'Lagaan' experience as India eyes Academy glory.

Kiran Rao's directorial 'Laapataa Ladies' has been selected as India's official entry for Best International Feature Film at the 2025 Oscars. In a recent Reddit AMA, Kiran spoke about her husband Aamir Khan's role as a producer,

Laapataa Ladies' Oscar bid holds particular significance for Aamir Khan, whose Lagaan remains the most recent Indian film to receive a nomination in the Best Foreign Language Film category.

Aamir Khan has joined hands with Oscar-winning director Alfonso Cuaron to promote Kiran Rao’s Laapataa Ladies. The collaboration is aimed to strengthen the film's run in the international market. According to a report by Variety,

Aamir Khan and Kiran Rao have already kickstarted Laapataa Ladies (retitled Lost Ladies) campaign for Oscars 2025 in the Best International Feature category.