Part of APL’s early allure was derived from the NBA banning its tech-loaded Concept 1 basketball shoe. Ten years later, the brand is delivering two new models with an updated version of the innovation ...
Athletic Propulsion Labs has carved out its own lane in the athletic market since 2009 with luxury performance footwear. With more people investing in healthier lifestyles, co-founders Ryan and Adam ...
For the first time in its 64-year history, the National BasketballAssociation ( NBA) has banned a new line of shoes based on the league's rule against an "unfair competitive advantage" that increases ...
Go where the pros can't with the APL Concept 3. In 2010, the NBA banned the APL Concept 1 for allowing an "undue competitive advantage." Through the use of its patented spring-based Load 'N Launch ...
APL broke into the basketball sneaker world a few years back and immediately created buzz with designs that held true to their name, Athletic Propulsion Labs. The promise of jumping higher has always ...
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