Business.com on MSN8h
A Step-by-Step Guide to Social Media Marketing for Small Businesses
Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...
Digital Information World2d
Social Media Users Unknowingly Participate in Marketing Experiments, Research Reveals
Social media users unknowingly participate in marketing experiments, but flawed algorithms skew A/B testing results, ...
Influencer Marketing Is Busting Through The Walls Of Social Media
The next time you turn on that TV, walk by that out-of-home ad or flip through those Amazon product pages, take a look at the ...
Marketing Tech News7d
AI, advertising and authenticity: The battle over social media bots
Outside of the advertising world, the potential for misinformation to be spread by bot personas on social media is huge.
Social Media Influencer Marketing: Managing Risks
Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer ...
Why Your Product Is The Best Ad You'll Ever Have
When products deliver exceptional value and stand out in the market, they naturally create brand affinity without extensive ...
Hartford Business Journal5d
Social media influencers playing larger role in business marketing strategies
Six hours after a new restaurant in downtown Hartford, The Foundry, opened on Jan. 16, its tables were fully booked for the ...
Diet Coke’s comeback—how social media and new ad spending are reigniting the brand
Reports of Diet Coke’s death may have been greatly exaggerated. Jon Springer covers sports marketing and beverage marketing.
Business Insider7d
Reddit's ad revenue is growing faster than other social media platforms
A new report shows that Reddit's ad revenue is growing faster than any other social media platform. Still, advertising on the app isn't as easy as it seems. The report from EMARKETER says that ...