CTV publisher Future Today banks on co-viewing to prove the value of household-level targeting against ad impressions served within its children’s streaming app, HappyKids. Future Today can’t track or ...
The Ad Village promotes positive messages to children, replacing corporate sponsored advertisements. A membership-based AdTech company that disrupts online ads targeting children, replacing harmful ...
Remember the first time you asked your parents for a kid’s meal? The excitement of opening the newest toy, almost outweighing the meal itself? Most adults don’t. But early on as a parent, you ...
Children’s exposure to food and drink ads during kids’ TV shows has dropped substantially since food and beverage makers pledged to stop advertising unhealthy fare during children’s TV shows. Yet, ...
In a recent blog post, my friend Marion Nestle said, "It never occurred to me that we needed more research to prove that advertising to kids makes them want food products, pester their parents to buy ...
Commercials promoting sugary breakfast cereals could be put on a strict diet under government guidelines urging food companies to limit marketing of unhealthy products to children. Under guidelines ...
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