As the end of 2022 approached, social media users saw an influx of lifestyle trends and influencers, such as the “vanilla girl” aesthetic, skin slugging, Scandinavian fashion … and content ...

But Black and brown creators on the app have pointed out that the clean girl aesthetic trend is not as inclusive as it makes out to be. Influencer @uchjn even went so far as to label the trend ...

“Clean girl” on TikTok has almost 2 billion views. The women who dominate the hashtag are majority white, thin and able-bodied, with skin that is seemingly flawless. The clean girl also has a ...