'There is a chance that they will stay in Roblox': Gen Alpha is into PC gaming, but one industry analyst isn't so sure they're going to age out of their favorite haunt

Young people are playing PC games, but they won't necessarily migrate away from Roblox like many assume, says Newzoo's ...

Roblox’s ‘Italian Brainrot’ Trend, Explained

Italian Brainrot has spread across TikTok, YouTube and Roblox, leading to viral hit ‘Steal a Brainrot’—but what is the ...
GamesIndustry.biz

Roblox appoints Vlad Loktev as chief creator ecosystem officer to "strengthen relationships with the creator community"

Roblox has appointed Vlad Loktev as chief creator ecosystem officer within its creator division. Lotev will start on ...

Roblox expands use of age-estimation tech and introduces standardized ratings

Roblox says it's expanding its use of age-estimation technology and entering a partnership with the IARC to standardize its game ratings.
Polygon

Inside the explosive ‘brainrot’ game that’s got millions of kids crashing out

Right now, the number one game on Roblox is called Steal a Brainrot. It’s exactly what it sounds like. The entire premise of the game is to rob the other players. Despite that being the point of the ...