As a kid, The Blair Witch Project stayed with me for a very long time. With one of the most iconic endings to any horror movie out there, the film was the perfect example of less is more.

And while the decision aided in creating more lore around the film, ... Joshua Leonard and Michael C. Williams got to work behind the scenes of The Blair Witch project in this pic from 1999.

The Blair Witch Project finds many ways to get under our skin through our eyes. Everything gets real when the film moves from kids lost in the woods to finding those stick figures in the trees.

The Blair Witch Project was also a film that utilized the internet before anyone else ever thought to do so, making it not easy to spot if it was a fake thing for people to buy into or not.

25 years ago, The Blair Witch Project convinced millions that they were watching real found footage. With filming techniques and a viral marketing campaign, the movie left a mark on the horror genre.

‘The Blair Witch Project’ transformed movie marketing with its groundbreaking viral campaign — and set the stage for the online promotional techniques of today.

Given the monumental success of the franchise, an alternate title for The Blair Witch Project might be The Little Horror Film That Could.Based on the fictional tale of college kids who went ...