A new mobile advertising network that serves ads specifically targeted to healthcare providers launched this week. Physicians Interactive Holdings, which offers the popular Skyscape app, and stealthy ...

This was the question posed by Rob Beeler at t his year’s ATS London as he discussed the potential sidelining of ad networks for a return to direct sold. While Rob’s keynote highlighted the more ...

Google is fighting AI-powered ad fraud, with AI-powered ad fraud prevention.

Ahead of ATS Singapore, Travis Teo, executive director & co-founder of Adzymic, analyses the revival of ad networks. In this exclusive byline, Teo discusses what has led to this resurgence and what it ...

Technologically savvy criminals have begun creating fraudulent advertising networks as a mechanism to spread malware, potentially escaping the detection of sentinel programs, such as Google's Bouncer ...

AdQuantum is a performance marketing agency based in Cyprus that specializes in helping mobile apps grow their revenue and business. Using risk-free user acquisition solutions AdQuantum enables mobile ...