A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

You don’t need a PR team that specializes in AI. You need one that understands how to craft the right message, deliver it to ...

By Deborah Asantewaah SARFOIn today’s competitive landscape, mastering the art of strategic communication has become important for any company that wants to excel and a must-have skill for that ...

Shaifali Gautam, Chief Marketing Officer, Caratlane, shares the insights behind the omnichannel jewellery brand’s Valentine campaign, its foray into the wedding space & more ...

Market research and behavioural science agency Honeycomb Strategy has unveiled its new brand identity. The refreshed brand ...

Elements within the brand identity are property of the University System of Georgia and are trademarked and thus should always include the ™. As such, their use is prohibited without explicit ...

entourage’s scope of work includes the development of a comprehensive brand strategy, followed by a full-scale communications roadmap leading up to the stadium’s grand launch. This prestigious win ...

in this partnership is tasked to conceive and execute the go-to-market strategy and integrated brand communication planning, management and communication to further enhance BAJAJ’s relevance and ...

Sophia Das and Hanna Lankler launch The Rage Group, a personal branding and venture studio combining strategic brand ...