If you already have an online brand community or you're just looking to get started, it helps to do a bit of benchmarking. Here is a list of 10 examples to consider. These online communities have ...
This strategy, blending community, shopping and the experience economy, is called community commerce. The good news? 70.4% of brands already have an active community. However, simply having one is not ...
Iris Americas’s Jill Smith, CEO shares the 3Rs of connecting to communities; reach, role and relevance, which she believes ...
The 2024 impact report, released today, showcases how Wills Group and its retail brands collaborate with ... Wills Group convened its first community engagement roundtable in 2024 at its ...
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