You don’t need a PR team that specializes in AI. You need one that understands how to craft the right message, deliver it to ...

A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

Starting a business on a tight budget can seem daunting, especially when building a brand that stands out in a crowded market ...

Capri Holdings Limited (NYSE:CPRI), a global fashion luxury group, today announced the promotion of Philippa Newman to Chief Brand and Product Officer ...

The tequila market in the U.S. has seen remarkable growth in recent years, fueled by a wave of new entrants, including celebrity-backed brands. In this vibrant and competitive landscape, Loca Loka ...

Market research and behavioural science agency, Honeycomb Strategy, has rolled out a new-look brand identity. The refreshed ...

Restaurant Brands International posted strong earnings, beating both revenue and earnings-per-share estimates thanks to ...

In the fast-paced world of iGaming, building a strong brand is only half the battle. Protecting it is just as critical. As ...

This survey highlights a growing trust in word-of-mouth, a preference for fresh feedback, and the critical role of owner ...

Reliance Consumer Products Limited has acquired the iconic Velvette brand, marking a strategic move to enhance its FMCG ...