Reaching a customer segment that wouldn’t typically seek your services requires careful positioning and outreach.
Companies that focus on long-term partnerships instead of one-off transactions are better able to build a scalable revenue ...
What it takes to create a positive agent experience, hurdles businesses to overcome and how technology is shaping the future ...
New integration combines Clutch's AI-powered Customer Data Platform (CDP) with advanced 1:1 Loyalty, Stored Value, and Offer management ...
The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics ...
A shift in consumer behavior suggests that brands may need to rethink their approach to social media marketing.
In an increasingly competitive market, brands are constantly searching for ways to build stronger ... enhancing customer ...
Though content marketing is not a new concept, it's now more important than ever for any company looking to build relationships and drive ... were the top goal of 51% of survey respondents. Customer ...