Arguably one of the most recognized brands in the world, Google is an example of an incredibly successful brand identity. Its friendly bright color palette is synonymous with its brand and is ...

Partnering with private equity can super charge your business—but staying rooted in your local brand, team and community is ...

Apple is an excellent example. It’s bigger ... a distinct identity and ethos. As the business landscape becomes increasingly virtual, maintaining brand identity and ensuring it thrives in ...

For example, a fitness brand might use portrait ... in visual branding can help your business simplify workflows, save time, ...

London: Los Angeles has published the latest piece in its widely acclaimed series of expert articles covering brand ...

Brand language is made up from three components, all of which are equally important. These are the voice, tone, and messaging ...

As environmental concerns continue to grow worldwide, there’s a growing emphasis on business ... These examples demonstrate how companies across various industries are using green domain name to ...

ATLANTA--(BUSINESS WIRE)--Global Payments ... introduced an updated visual identity and logo that features a bolder and brighter look. The new brand was unveiled in connection with the release ...

Created in collaboration with MassiveMusic, The Clios' new sonic identity aims to encapsulate the awards' heritage in a ...

As brands compete for consumers’ attention and cash, Lollie Hancock investigates whether branching out across multiple ...