Car advertising is the ultimate test for CGI workflows since the details have to be perfect. However, Aston Martin has just ...

Today’s new cars come stuffed with some 1,000 to 3,000 ... It’s the perfect platform for advertising, for upselling, and for pushing premium trimmings. As with Jeep’s extended warranty ...

THE INTENTION OF THIS article is to demonstrate that by understanding and leveraging the basic inner motivations of women, it is possible to produce car advertising that appeals to women in different ...

Today’s new cars come stuffed with some 1,000 to 3,000 ... It’s the perfect platform for advertising, for upselling, and for pushing premium trimmings. As with Jeep’s extended warranty ...

Amazon, the American e-commerce giant, wants to enter the used car market—with a twist. Late last year, Amazon partnered with Hyundai to sell new cars online without having to visit a dealership, but ...

The advert – which will air from today – is What Car?’s first-ever for television and forms part of a larger campaign that also includes social content, and display and print advertising ...

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With an increasing number of people streaming music and podcasts while driving, in-car advertising is proving to be an effective way to engage consumers in a relaxed, receptive state, he stated.

The work from ad agency BBH is to promote the car brand’s A6 e-tron models and depicts a folding guide for a paper aeroplane. BBH ad for Audi / BBH To promote a more “aerodynamic” model ...