An advert by a vegan charity featuring scenes of a human baby being taken from its mother has been banned. The advert by vegan charity Viva! featured the scenes to protest against the treatment of ...

After analysing a total of 541 fundraising images, one of the major findings was that Africa continues to be over-represented in charity adverts supporting international causes. Over half of the ...

The World Wildlife Fund’s (WWF) latest out-of-home campaign has entered the top 1% of charity adverts ever tested by System1. The advert from its ‘A Prescription for Nature’ campaign achieved a 5-star ...

To many owners, pets are much more than companions, they're a symbol of hope and positivity when times are tough. To commemorate this message, animal welfare charity Mayhew Animal Home has ...

More than half of the charity adverts (52%) in UK national newspapers focus on supporting international causes. More than half of the images (56%) supporting international causes focused on countries ...

A 2021 YouGov study showed that 66 per cent of adults in the UK believed that the gambling industry wasn’t doing enough to protect those that could be susceptible to a gambling addiction.

A girl who spent three months in hospital during cancer treatment says she is "amazed" to have been chosen to front a marketing campaign for the Cancer Research UK charity. Doctors found a tumour ...

Charity advertising often reinforces historical stereotypes of underdevelopment that equate Africa with poverty.