“Despite a year of record profits, the executives at Coles decided that the frontline staff who work their asses off and cop abuse on the daily are only worthy of a Coles branded water bottle ...

A decision by supermarket giant Coles to gift its employees with a water bottle embossed with the company’s logo has been slammed as a “shameful slap in the face” and a “gimmick”.

The non-carbonated water is on sale in every state except Western Australia and the Northern Territory. Coles spokesman Scott Parker says people should look out for bottles with the best-before ...