The knowledge graph affects more than just SEO, it can ultimately affect your content strategy and revenue model as well.

If you know more about your fans, can you optimize your Facebook content strategy? Most would answer ‘YES’. Wondering how to do it? With the help of all new ‘Facebook Graph Search’. Let ...

Multisearch and experience: Essential factors for your content strategy In 2022, Google launched its Multisearch feature. Brands are now encouraged to diversify their content offerings ...

Posting related content across social platforms and regularly revisiting themes and topics addressed in earlier content is an excellent way to breathe originality into your content strategy.

And a data-driven content strategy is vital for success in today’s hyper-competitive business and SEO environment. Use the tools available to you to gather data – that’s why they’re there.

These are the five new realities shaping content strategy in 2026 – each one demanding a rethink in how brands earn visibility and trust. 1. Search is social, so authority must be earned in public.

But the Microsoft Graph and LinkedIn aren’t Microsoft’s only graphs with APIs: Dynamics 365 has the Common Data Service, a way of describing standard items in a business.

This supports a truly future-proof approach. Marketers should use an identity graph that will adapt and evolve rapidly as customers’ behaviors and interests change, as devices and channels change and ...

How to build a successful content strategy in 2023, including why UX/UI is so important, determining the scope of your strategy, and how to understand your target audience.

Content marketing and content strategy complement each other perfectly, but they’re not the same thing. Learn the differences – and why you need both.