Customer engagement is one of the most important aspects of profitability. Over 80% of polled executives are in agreement that engagement directly impacts their bottom line.

Find out how to get your business' customer engagement to the next level. Connect with a Twilio expert today. This post was created by Twilio with Insider Studios.

Think of your best customer experience—how a brand seemed to truly understand and cater to you. Personalized engagement is the magic behind this experience. It’s impactful, and it matters.