Product marketers craft narratives that position the product effectively, address critical customer challenges and guide ...

And with that, customer lifecycle marketing (CLM) moves to the forefront. Regardless of economic conditions, generating new leads and closing new deals is critical. At the same time, however, growth ...

Companies experience changes as they grow. Here are tips to build retention-focused, customer success teams at every stage.

Conversation intelligence technology can transform how organizations understand and act on customer interactions.

To help marketing teams stay on the right course, 11 Fast Company Executive Board members each share one important factor every leader should know about customer data privacy for marketing outreach.

Brands racing to adopt AI in marketing are finding that human insight holds the key to turning automation into lasting ...

There are about 359 million businesses worldwide, with an average of 10 million new businesses annually. Let that sink in.

Changing customer behavior and technology improvements are fast altering the marketing environment. Understanding and applying new marketing techniques becomes absolutely vital for increasing ...

Dublin, March 07, 2025 (GLOBE NEWSWIRE) -- The "AI for Customer Service Market by Product Type (AI Agents, Recommendation Systems (Knowledge Base Platforms), Workflow Automation (RPA, CRM ...