Businesses across the U.S. are embracing AI and automation to power faster, more personal, and more efficient customer service experiences, quietly, but profoundly.

The survey of 1,000 retail professionals across marketing, IT, data and executive leadership reveals that 45% of retailers are already using AI daily or several times per week, and 97% plan to ...

As AI becomes the engine of customer-facing operations, the report outlines how companies can move beyond fragmented pilots and embed AI into their target operating models (TOM) by 2028.

“Customer-facing applications such as websites, mobile apps, and B2C messaging typically have back-end integrations with customer-specific data sources that enable the application to answer ...