There is no doubt that mobile possesses power as a branding medium. InsightExpress, a digital marketing research organization, having looked at early averages in its Mobile AdInsight studies, claims ...

Click here to read the entire story on Luxury Daily Chanel improves digital brand experience with mobile site French fashion house Chanel is strengthening the cross-channel brand experience with a ...

Today's luxury consumers are not just looking for exclusivity-they demand authenticity, innovation, and a seamless omnichannel experience. A recent McKinsey report found that 78% of luxury shoppers ...