The future isn’t about creating more populous locations for DOOH, like Times Square, but rather more intimate screen-based experiences where they make sense. This effectively gives marketers something ...

I’m excited to witness firsthand how advertisers tap into this unique canvas for their advertising campaigns.” “As we double down on our investment in programmatic DOOH across Southeast Asia, I’m ...

DOOH is a structurally different mix of reserved buys, static inventory and actually live biddable media. Many desirable OOH spots (think Times Square or airports) can only be reserved ahead of time ...

VERTIQ is a new vertical-format digital screen unveiled at Nexus Ahmedabad One Mall, enhancing brand visibility and ...

LG ProActive360 Platinum will provide Digital-Out-of-Home (DOOH) advertising-related services such as programmatic ad approval and brand safety to the device monitoring and content management, ...

OUTFRONT X-Scape spatial locations currently consist of unique large format, full-motion screens in the heart of Times Square and LA. More major campaigns are set to premiere spatially later this ...

DOOH! DROID Does Times Square by Amy Corr , Staff Writer @MediaPostOTL, November 23, 2009 ...

The study involved two cohorts in London and Manchester – a total of 138 participants – who were shown DOOH content on TikTok and Instagram. The results showed increased brand perception, emotional ...

News provided by EIN Presswire Aug 09, 2023, 10:00 PM ET Iconic Ten Square digital out-of-home venue in Singapore Vistar Media expands inventory across Southeast Asia with one-of-a-kind digital ...