The bold blush colors you wore in your 20s may not be flattering for aging skin, an expert makeup artist exclusively tells ...

“Blush placement can change your final makeup look completely,” says makeup ... On fairer skin tones, using an orange shade at the center of the face and even on the tip of the nose can ...

Being that beauty's entered the era of hybrid and multiuse products, there's one item that's successfully found its way into ...

So if you’re itching for a cheek swipe that feels both retro and refreshingly effortless, do yourself a favor and try ...

Cherry blossom trees are trending in the world of beauty. Just ask Peter Philips, creative and image director at Christian Dior Makeup, who said that the petal-pink eyeshadow look he created for the ...

A beauty guru with millions of followers has revealed how to apply blusher correctly to achieve 'facelift' effect - and it's ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Warm weather is officially here (thank goodness), and your makeup bag deserves a little refresh just like your wardrobe. This ...