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Fast-food chains Burger King and Hardee's have made names for themselves by being provocative. But franchisees are pushing back on some ads even as sales remain soft in the $189 billion fast-food ...
Fast-food ads today are all over the map. Whether it’s Chick-fil-A trying to convince you that their employees offer the world’s greatest customer service, Taco Bell aiming for people on their ...
Between 2009 and 2010, when the scientists conducted their analysis, nearly all of the fast food ads –99%–that were aired nationally on children’s TV channels such as Cartoon Network and ...
Research shows that between the ages of 2 and 5, children see about 1,035 food-related ads per year, with Black children seeing 75% more fast food ads than their white peers. None of this is ...
Ads for fast-food brands made up half of the unhealthy food ad observations in our study. Fast-food giants KFC and McDonald's combined accounted for roughly 25% of all unhealthy food ad observations.
Powell, for example, found fast-food commercials account for as much as 23 percent of the food-related ads kids see on TV. Others have estimated children see fast-food commercials tens of ...
Internet searches by consumers in response to TV advertising for fast-food restaurants is higher when the ad runs on linear TV rather than on a streaming platform, according to a study by media ...
A full-page ad recently placed in USA Today by the California Business and Industrial Alliance asserted that nearly 10,000 fast-food jobs had been lost in the state since Gov. Gavin Newsom signed ...
Fast food ads aren’t just selling burgers and burritos; they’re crafting emotional narratives that help QSR brands drive mental availability. As the sector evolves, brands that leverage distinctive ...
The only thing more disturbing than the thought of Lil' John singing the national anthem is watching all those emotionally harmful Hardee's ads on TV. As soon as they come on, I frantically search ...
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