Walmart’s first refreshed logo in 17 years bears strong resemblance to founder Sam Walton’s beloved trucker-style cap. Walton, who led the retailer from 1962 to 1988, espoused 10 guiding ...

Dodge's logo has changed more times than you might think - and you might be surprised to know what it looked like more than a century ago.

History of the Starbucks logo The Starbucks logo, designed by Terry Heckler in 1971, was originally brown and featured a majestic bare-breasted siren.

Lamborghini has long been known for building extroverted, over-the-top exotics, so it’s no surprise its current logo—a buff bull—is an in-your-face exclamation mark on the hoods of the wedge ...

When Harley-Davidson started out in the early 20th century, it didn't have any logo at all. Since then, it's had dozens. Here are the most iconic.

How Jerry West became the NBA’s logo A photo of Jerry West, who died Wednesday at 86, was the inspiration for Alan Siegel’s red, white and blue design in 1969.