What are the three generic strategies? In 1980, Michael Porter devised three generic strategies that a company could employ to gain a competitive advantage. Cost leadership, differentiation, and focus ...

Is McDonald's pursuing a low cost strategy or a differentiation strategy? McDonald's Generic Strategy (Porter's Model) As a low-cost provider, McDonald's offers products that are significantly less ...

deep dives into generic leaders—such as Teva, Sandoz, and Viatris—and more. Download the report to learn how to leverage these top companies’ growth plans for your investing strategy.