Achieving product-market fit (PMF) is the holy grail for any business. As founders, we often start our journey with a ...

Making sure good ideas don't get lost in poor execution or misguided planning. Drawing from decades ... "No amount of marketing will improve a product or solution's credibility without proper ...

Having a great product without a robust go-to-market plan is like opening a restaurant in the middle of nowhere. Without proper roads and signs, no one will find it. A comprehensive go-to-market ...

The moves, announced at this week’s SAP Global Partner Summit, include a new go-to-market and revenue-share plan for partners, a new dashboard for tracking partner interactions with SAP and ...

Hayete Gallot, who runs Microsoft’s go-to-market plan for its entire commercial segment as well as managing Microsoft’s more than 150 innovation centers, is leaving to become Google Cloud’s ...