If you’re still building Google Ads around keywords, you’re behind. Here's what that means for eligibility, structure, and ...

Use Google like a pro with these shortcuts that will zero in on the search results you want.

As Google’s Ad Product Liaison, I often share updates and insights with the community of digital advertisers and, best of all, get to hear your feedback first-hand. We heard quite a lot after our ...

Overview: Clear campaign objectives focus Google’s optimization signals and improve cost efficiency across bidding and ...