L?Oreal attempted this digital marketing strategy to personalize advertisements based on the consumer and her specific hair color (see story). L?Oreal will likely continue to improve the app?s ...

Plan of action L?Oréal is devoted to integrating mobile into their marketing strategies. For the project, L?Oréal is asking companies to come up with mobile strategies that entice customers to make ...

In addition, she led the unit's marketing and customer strategy and planning commercial plans, supply service and financial KPI delivery. She also held several other roles during her time at ...

Before this, he was the Digital Marketing Lead for the company’s South Asia Pacific, Middle East, and North Africa ...

How L’Oréal Middle East will align its marketing with its ESG goals L’Oréal Middle East has outlined its strategy to align marketing efforts with the company’s broader sustainability goals ...