Trouble is brewing on the travel horizon. Once seen as a golden ticket to free flights and VIP perks, airline loyalty ...

The chain, which has seen its store count shrink in recent years, said this move is part of a shift away from maintaining its ...

If you're trying to make your frequent flyer miles go further, you need to check out America's best airline loyalty program ...

Hotel loyalty programs have continued to expand beyond a reward for frequent travelers and remain a relatively cost-efficient way to drive occupancy, although they can make it harder to target the ...

The Cleveland Cavaliers' integration with card-linking technology provider Uptop has made Cavs Rewards a model sports loyalty ...

While traditional loyalty programs have long been a trusted and proven engagement strategy, for today’s consumer, basic rewards programs are often less motivating. Modern consumers expect ...

Most US consumers (57%) join brand loyalty programs—both card-based and digital—to receive discounts on products and services, according to a recent report from TechnologyAdvice. The second most-cited ...