Making an effective product catalog relies as much on organization as it does on layout and design. In addition to making your products look attractive, make it easy for readers to find what they're ...

If your business ships products to consumers and you don't include a sales catalog with each shipment, then your business is missing sales opportunities. According to the Direct Marketing Association, ...

Nordstrom relaunched its big holiday catalog for the first time in years, one of the latest major retailers to try to reach ...

Specialty store Outline, situated on Brooklyn’s desirable shopping destination Atlantic Avenue, has built a passionate following off of its highly curated mix of elite and emerging designers. The Row ...

MINNEAPOLIS (WCCO) --This holiday season, Amazon announced it will send out a traditional 35-page catalog filled with toys. Experts believe Amazon is making a bigger play for the toy market now that ...

Gen Z TikTokers are getting a glimpse into the past, thanks to vintage catalogs — and the content is making them nostalgic for a time they’ve never known. But in a new trend, TikTok accounts devoted ...

In this digital age when filling a shopping cart requires little more than clicking on a screen, the printed retail catalog keeps vying for a place on the coffee table. From Anthropologie to American ...

Trevor Testwuide is the CEO and co-founder of Measured. Views are the author's own. The Sears Roebuck catalog was direct to consumer before DTC was an acronym, and for more than 100 years, it was the ...

Has the catalog made a comeback? That’s the question asked by the Harvard Business Review in its February issue—and its answer is yes, it has. And indeed, while some rue the effect on the world’s ...

My last Forbes Council post in 2022 focused on exploring and defining a data product. As we enter 2023, we already see more organizations now building data products. Concomitant to the rise of data ...

Before e-commerce grew into retail’s top buzz word and changed the way consumers shop and brands advertise, there was the catalog. Sears' catalog, the predecessor of today’s glossy publications, ...