Ann Druce spent 15 years in marketing management for major companies including Unilever and Adcock Ingram before joining an ad agency. Today Ann heads up Octarine, a marketing communications and ...

Business 5 examples of impact-based marketing campaigns. You don’t need a big budget to make a big impression. The truth is, people are getting tired of ads that say nothing and mean even less.

Example: A digital marketing agency might create dynamic ads targeting ecommerce businesses during Black Friday with messages like, “Optimize Your Campaigns in Time for the Big Sale.” 4. Build ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers. Under the partnership, Disney’s Real-Time Ad Exchange and Amazon’s demand ...

10-Year Marketing Study: Radio Ads Deliver 42% Profit Growth. By. Cameron Coats - March 18, 2025. 1. ... A real-world example of radio advertising’s effectiveness can be seen in Steve’s Pest ...

When companies align their marketing might with worthwhile values, good things can happen. In 2011, Patagonia launched a provocative Black Friday ad compelling customers to NOT buy their products ...

For example, a marketer might produce an Instagram ad using a 3D replica of a product, which is easy to digitally insert into an image with all the correct dimensions.