Animated GIFs & Cinemagraphs As we mentioned before, marketing is becoming increasingly visual, which includes increasing usage of animated GIFs and cinemagraphs.

For marketers, animated GIFs provide ways to tell a story, show off multiple products, or highlight a specific area in the email without using bulky videos.

Changing a longstanding policy, Facebook began allowing users to post GIFs in May and is now letting marketers in on the looping, animated fun.

"Marketers need to take care in how they use gifs,? said Deborah Hanamura, director of marketing at global marketing agency Metia, Seattle. ? Marketers should think of a mobile-specific experience and ...

Email Marketing - Thoughtful, eye-catching animation in email has the ability to compliment a marketing message rather than distract from it. Here are three ways Emma customers have used animated GIFs ...

People use animated GIFs are for a range of small business marketing applications—everything from blog images, product marketing, advertising, and education. We’ll show you how to create an animated ...

Animations are one of the most compelling methods of a conveying a message. What's amazing is that this form of entertainment can capture the attention of children and adults across the world.

3 Marketing Situations That Absolutely Scream for Animated Storytelling Is your brand looking to transform its visual storytelling? Here are three signs that animation is the solution.