The overall process of entering markets, creating value for customers, and developing profits is the fundamental challenge for the contemporary marketing manager. RIT’s bachelor of science in ...

New research has revealed that a revamp of a federal website  for filing consumer complaints has led to a significant increase in public usage. More to the point, when the Federal Trade Commission ...

Marketing shows consumers a product or service, explains how it fulfills their needs and desires, and gets them to take action. In SNHU’s Associate of Science (AS) in Marketing degree program, you’ll ...

Get your message out to the world. Accelerate your career in communications and marketing. Expand your industry expertise and develop your strengths as a leader. Our online master of science in ...

The Bachelor of Science in Business Administration with a Marketing Concentration will give you: Exposure to all aspects of the field, including: identifying customer needs, and developing products, ...

GMAT/GRE is optional, but preferred. a limited number of scholarships are available and preference will be given to students who submit their GMAT/GRE scores. Learn more by clicking Application ...

YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive ...

Students are required to complete a total of 30 credits to complete the MS in Marketing Analytics and Insights degree. View the suggested course sequence for a 1-year full-time student. The purpose of ...

A 120-hour curriculum leads to a degree in marketing. All undergraduate degrees require a core of 42 hours. In the core courses, students learn theories and analytical techniques that can be applied ...