Small businesses can adopt advanced marketing strategies to stand out and achieve sustainable growth. Techniques like ...

Some 62% of small businesses surveyed cite word-of-mouth/customer referrals as a top 3 marketing strategy, by far the highest endorsement level of any tactic. Other strategies considered effective ...

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, ...

Jim Rudall, head of EMEA at Intuit Mailchimp, shares 5 marketing tips for mid-market companies from 5 inspirational marketing ...

Before buying, today’s customers look beyond these to find what is being touted by trusted sources on the internet, via ...

Customers are paying less and less attention to traditional outbound marketing channels, in favor of more participative initiatives.

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

In today's fast-paced digital world, small businesses must embrace digitalization to thrive. By leveraging online tools and ...

Content marketing is one of the most effective ways to build trust, attract new customers, and establish authority in your industry.

Since founding Zen Media in 2009, I’ve tracked marketing trends, made predictions, and helped businesses adapt to an ever-evolving landscape. While 2025 brings new shifts, some core strategies ...

is transforming how businesses scale by applying effective, big-brand marketing strategies to small and medium-sized enterprises. With over 10 years of industry experience and a proven track ...