Bermuda College media arts students have drawn up campaigns for road safety championing designated drivers. A college ...

While successful social media campaigns can build awareness, drive conversions and strengthen audience trust, even strong campaigns can fall flat if they miss key details or employ the wrong tactics.

Fort Stewart-Hunter Army Airfield Public Affairs captured the top honor for Digital Media Campaign of the Year and added nine more awards across the ...

WASHINGTON — A liberal group will launch a media campaign Thursday targeting law firms that reached deals with President Donald Trump to avoid being targeted by executive orders as the deals come ...

Maryville student Anna Kabbes, left, coaxed a friend into a Bob Ross wig (center) and went viral. Maryville University’s Dustin York had taught Communications 327: Social Media Campaigns for a ...

Subscribe to our newsletter for the latest sci-tech news updates. On these platforms, politics mixes with entertainment, creating fertile ground for memes and viral content that shape public opinion ...

A&O Hostels spent a little more than $40,000 on its "Where to Go 2025" TikTok marketing campaign -- a relatively modest outlay, it turns out. The return on investment: about $705,000 in revenue, 30 ...

Emily Reynolds is the founder & CEO of the award-winning R Public Relations, providing expert-level PR, publicity & crisis comms services. Transparency, adaptability and consistency are crucial to ...

FIRST ON FOX: The campaign of New York City’s Democratic socialist mayoral candidate Zohran Mamdani has dished out millions to the firm of a key media strategist that helped shape the media-buying ...

UCB is once again partnering with Sandra Lee — also known as Dr. Pimple Popper — for a campaign focused on elevating the awareness of hidradenitis suppurativa (HS). The drugmaker and healthcare ...