What do Under Armour and Starbucks have in common? More than you think. Retailers, you might want to pay attention—these companies are winning in mobile. Under Armour and Starbucks each have a ...

Under Armour (NYSE: UA) recently launched its first mobile shopping app, UA Shop, which will be directly integrated into its Under Armour Connected.

Steph IQ is Under Armour’s shot at combining the popularity of HQ’s real-time mobile trivia with the second-screen habits of NBA fans while watching playoff games.

The app ties together the league’s existing health and wellness program with Under Armour's Connected Fitness platform. The NBA and global partner Under Armour Inc. on Wednesday will debut a new ...

Under Armour Inc, which provides sports clothing and accessories, has acquired two mobile apps for about $560 million (368.86 million pounds), moving deeper into the trendy "connected fitness" and ...