The Brand as Performance (BaP) framework finally gives marketers a tool to "stop defending their budgets — and start demonstrating their real-world impact," according to a white paper released ...

The innovative system integrates funnel development, paid media, SEO, and conversion optimization to deliver measurable ...

(MENAFN- EIN Presswire) EINPresswire/ -- Wellput, a performance-driven newsletter advertising platform used by B2B brands, health and wellness companies, and digital publishers, today announced a new ...