Belgian retailers Colruyt and Delhaize are planning to streamline their budget-friendly, private-label brands over the coming ...

The company’s latest study, The Quiet Takeover of Private Label, suggests that 71 percent of consumers surveyed believed they ...

What are the private label store brands at major retailers I did some digging on popular store brands and you may just be surprised what I’ve learned about them. So, read on for the lowdown on ...

Private label brands continued to gain traction with consumers during the first six months of 2025, according to the Private ...

This shift is underscored by the impressive growth witnessed in private label sales, which surged by 6% year-over-year to $217 billion in 2023. As Gen Z becomes the majority of the 18-35 ...

Dealworthy and Bettergoods were the year’s two fastest growing private label brands, per the report, with the owned brands netting purchases from 6% and 9% of U.S. households, respectively.

New figures from the Private Label Manufacturers Association shows store brand sales — those are names like Target’s Everspring or Costco’s Kirkland Signature — hit an all-time high in 2024.

Private label grew 2.3% in dollar sales and 2.5% in unit sales for the first six months of 2024, compared to national brands that saw 1.1% in dollar sales and 0.8% in unit growth during the same ...