Mars Announces New North America Vice President of Marketing for the Mars Food & Nutrition Business
Mars, Incorporated, makers of iconic brands including BEN'S ORIGINAL™, M&M'S® and PEDIGREE®, announced that CPG industry ...
Prepared Foods5d
Manufacturers Talk Marketing, Strategy
Food and beverage company speakers include as many as 11 representatives from Awestruck Ciders, Campbell’s, Constellation ...
6 Modern Marketing Strategies For Today’s Consumers
Before buying, today’s customers look beyond these to find what is being touted by trusted sources on the internet, via ...
Marketing3mon
How to Align Product and Marketing Teams Through Positioning
Having a strong positioning strategy can help by ensuring everyone understand the product's value, target audience, and key benefits—creating a clear and unified vision. Here's how you can use ...
pharmaphorum7y
Why you need a better online strategy for black box products
The US Food and Drug Administration ... safety and employ marketing strategies designed to drive appropriate use. Demonstrating that the benefits of black box products outweigh the risks ...