In the same way you pay close attention to product usage after your product is launched, you should keep a close eye on how your message is being received by the public.

Product page optimization is an ongoing process that requires a strategic, multifaceted approach. The tips above provide an excellent starting point for enhancing your PDPs.

Successfully executing a winning product strategy and maintaining your share of the market means understanding your audience and their wants and needs.

As product and business strategies have become intrinsically linked, organizational strategic planning is now a continual process instead of a quarterly or annual undertaking. In turn, it must be ...

My time on Austin’s startup scene taught me fundamental lessons about the intersection between product and business strategy. The fact that most startups fail is no secret, and all too often it ...

But in the meantime, the "lazy girl strategy" helped me get a $40,000 raise, and perhaps it could help you too. Avni Barman is the founder and CEO of Generation She and a former product manager at ...