Whether you realize it or not, promotional products play a huge part in our daily lives. Maybe it’s the pen at the bank we used to sign a form. Maybe it’s the little stress ball we clutch during ...

Former Micron executive Christina Maag built Hoopla into a $2.5M e-commerce brand by combining creative marketing, community ...

Commercial print service providers (PSPs) are exploring new revenue streams, with promotional products offering a lucrative opportunity. Matt Barnes, executive vice president at the Advertising ...

Sign up now for a free Amazon Business account and get ready for incredible discounts for your business this Black Friday and ...

Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

Promotional products work hardest in the kitchen and at the office, and consumers—quite sensibly– favor food baskets and MP3 players over magnets and mouse pads. Those are some of the findings from a ...

Businesses use promotional items to attract new customers, build relationships with existing customers, introduce new products, create brand recognition, motivate employees and celebrate company ...

Opinions expressed by Entrepreneur contributors are their own. Promotional products are a traditional form of marketing: Find a useful product, print your logo on it and distribute it to the people ...

TREVOSE, Pa., Oct. 21, 2025 /PRNewswire/ -- The Advertising Specialty Institute (ASI) today announced the 2025 Counselor Power 50, its annual ranking of the most influential leaders shaping the $26.6 ...