The Role of Data in Modern Marketing: What You Need to Focus On
In today’s fast-changing world, data has become the heartbeat of modern marketing. Marketers now rely on numbers, charts, and ...
Bizcommunity on MSN12d
The strategic role of graphic design in branding and marketing
Graphic design is far more than aesthetics. It is a strategic tool that drives business success, strengthens branding, and ...
Hartford Business Journal16d
Social media influencers playing larger role in business marketing strategies
Six hours after a new restaurant in downtown Hartford, The Foundry, opened on Jan. 16, its tables were fully booked for the ...
TechBullion5d
Mastering B2B Marketing: Strategies for Business Success
In the fast-evolving world of business, B2B (business-to-business) marketing plays a crucial role in helping companies build strong relationships, generate leads, and drive revenue. Unlike B2C ...
Marketers more confident that the role of the CMO will survive
Marketers are more upbeat about the future of the CMO role, according to research by the World Federation of Advertisers (WFA ...
Kellogg School of Management4mon
Chief Marketing Officer Program
In today’s competitive marketplace, the chief marketing officer (CMO) plays a critical role in the formulation and execution of an organization’s core business strategy. The most successful marketing ...
afaqs!13d
Ather Energy appoints Saurabh Sharma as head of marketing
In his new role, Sharma will lead Ather’s marketing strategy, focusing on brand positioning, customer engagement, and ...
Marketing Week29d
Amex GBT splits top marketing role amid restructure to ‘elevate’ marketing and product
American Express Global Business Travel (GBT) has split the chief marketing and strategy officer role to create separate CMO and chief product and strategy officer positions. Alisa Copeman, who joined ...