Cowboys across the plains quickly recognized its value. It was far superior to the coonskin caps and floppy wool hats they’d worn before. This new hat was all function – and somehow, it looked right.

We go inside the Garland, Texas factory of Stetson hats to see the process of crafting an iconic American hat.

Stetson cowboy hats: Through the years Stetson cowboy hats and Texas go together like peas and carrots. The countless Texans who own one probably don’t know the origins of the brand can be ...

Here’s where to buy Bruno Mars’ new Stetson x Ricky Regal cowboy hat, the summer-ready 10X Straw.

Cowboy hats remained a mainstay in American culture through the first half of the 20th Century helped by Hollywood’s never-ceasing churn of Western movies and TV shows. Things changed when men ...

The inventor of the cowboy hat is planning to expand into home, spirits and other categories to mine its heritage in the popular Western lifestyle.

Under his label Ricky Regal, Bruno Mars has teamed up with westernwear brand Stetson for a second release — this time a summery-ready straw cowboy hat ...

The Mounties' stetson hate has been described as "mythical", "iconic" and a "defining element" of the RCMP's Canadiana image. It's also made in the United States.

This is a black felt Cavalry Stetson hat worn by DJ Kool Herc in the dance drama film, “Beat Street.” The hat is accessorized with an attached brown leather hatband and stampede straps.

Why did he have to wear a Stetson hat in the front row? Did someone tell him to take it off? Here's a look at social media having a field day with this cowboy guy: ...

'Yellowstone' actor Luke Grimes discusses partnering with Stetson and diving deep into country's music and lifestyle.