The logo on Tiger Woods's hat at the 2024 PNC Championship is for his apparel brand, Sun Day Red. Woods is a partial owner of ...

A rocky start for Tiger Woods' new brand Sun Day Red is getting rockier as sporting giants Puma have filed an opposition ...

I n May, when Tiger Woods launched his new golf apparel line Sun Day Red in partnership with TaylorMade Golf, he told a story explaining the background of the company’s logo. The design includes ...

When Tiger Woods launched his apparel brand Sun Day Red in 2024, he joked that he wanted to “ruin” the logo—or at least render it obsolete. The mark shows a tiger made from 15 stripes to ...

The sports retail giant claims that the Sun Day Red logo created by Woods closely resembles Puma’s signature emblem. Puma is going after Tiger Woods for what the legendary sports brand believes ...

Tiger Woods finds himself in the bunker with his new logo. The golfer’s Sun Day Red apparel line is facing ... that could attach to the bill of a cap to keep players cool through 18 holes.

Sun Day Red and Tigeraire are now involved in two separate lawsuits - one motioned by each side - relating to the respective ...

Tiger Woods' Sun Day Red has been accused of copying another company's logo and is now involved in a trademark dispute ...