If you’ve been on Instagram, you’ve probably noticed some of your favorite accounts have a variety of product reviews ...

A majority of Instagram news influencers (57%) explicitly claim a clear political party or ideology. Within this group, slightly more say they are on the political right (30% of all Instagram news ...

Poor TikTok has not only faced a nail-biting teeter at the edge of survival this week, but is also contending with a Chinese rival actively recruiting its influencers. Now, another rival, Meta’s ...

Baseball is a truly international sport with hundreds of millions of avid fans across the United States, Asia, The Caribbean, ...

In an ecosystem where direct linking in feed posts isn’t allowed, Instagram influencers, particularly in fashion and activewear, have developed a sophisticated, multi-channel strategy to convert ...

The reach of Instagram and other social media channel influencers has taken hold of the global travel business, with tourism ...