Value stream management integrates IT into value delivery by mapping the “people steps” from idea to customer delivery—and identifying the dependencies among them.

“Value stream mapping views workflow through the lens of value delivery,” she says. As the Forrester report notes , this supply chain philosophy corresponds to how software development works. And ...

that value chain had begun to play on multiple levels. Streaming services such as Netflix were producing their own high-quality content, and both traditional TV channels and production companies (e.g.