The completion of this request form is not a guarantee that University Marketing & Communications will be able to facilitate this project. The Marketing Group will review your request and respond ...

This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...

In marketing a product, success often hinges on having a clear and structured requirements-gathering process and thorough project management. Gathering business requirements ensures marketing ...

Marketers, by now, are well-versed in the customer journey. And for good reason: being aware of the twists and turns a customer takes on the way to a sale is incredibly instructive—not to mention ...

(NEXSTAR) — For years, we’ve been advised and encouraged to take 10,000 steps a day. Or maybe it was 5,000. Or maybe, you heard even fewer, like 2,500. Between the conflicting numbers and reminders ...