Celebrating athletic achievements, Wheaties cereal has put legendary sports stars front and center since 1934. Here are some ...

Few things were more exciting when you were a kid than getting the prize inside the cereal box. If you grew up in the 1980s, ...

Wheaties is changing the game – literally. The cereal brand is honoring Miles Morales and Peter Parker, the superheroes of Marvel’s Spider-Man 2.

The cereal maker announced Thursday, May 2, 2024, that the orange packages with King on the cover will be available at stores around the U.S. later this month. (General Mills via AP) ...

PITTSBURGH (KDKA) - For nearly 100 years, Wheaties has built a reputation for not only being a longstanding breakfast cereal but also featuring many big-name athletes on its boxes around the globe.

Wheaties, the iconic brand that's pictured prominent athletes on its orange cereal boxes since the 1930s, will release a new box that features J.J. and T.J. Watt on the front.

The Wheaties box is iconic. Truly honored to be on the cover of the newest box (even if I do have to share it with knucklehead). It’s a pretty special day for us and we’re very excited about ...

Coco Gauff is on the cover of a Wheaties cereal box as she prepares to defend US Open title Nick Pugliese Palm Beach Post 0:00 ...

The Watt brothers snagged another coveted sports honor as they will be featured on the front of a Wheaties cereal box. J.J. is a three-time Defensive Player of the Year, while T.J. was awarded the ...

ATLANTA — One of Atlanta's favorite daughters, Coco Gauff, has gotten one of sport's highest honors: her own Wheaties box. General Mills, the cereal company that makes Wheaties, unveiled the box ...

J.J. and his brother T.J. Watt, who plays linebacker for the Pittsburgh Steelers, are the first brothers to be featured on the cover of the Wheaties box available in August.