Once developed ensure that the brand strategy plan is disseminated across the organisation to all personnel that are affected by the plan, e.g. investor relations, PR, corporate communications ...

This one-page template is the perfect way to articulate your brand image to ensure everyone involved in executing your marketing strategy on the same page. Notion has a no-frills marketing ...

The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products An effective brand strategy gives you a major edge in increasingly ...